Doritos Rocks Election Season To Empower Young Voters

Doritos is back with a new limited-edition bag of (no) chips, this time in support of Rock the Vote. In a clever twist, the limited-edition bags are empty, helping people understand that if they don't vote, they don't get a choice. Starting tomorrow, people can order a bag of 'No Choice' Doritos and send them to someone not registered to vote.

As part of the Boldest Choice campaign, the Doritos brand is introducing a limited-edition Doritos bag created for those not registered to vote. It has no taste, no crunch and no chips to illustrate that, if you don't make a choice, you don't get a choice. 

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Sofia Vergara & Buca Di Beppo to kick-off second installment of ’Meatballs 4 Niños’

The start of the St. Jude's giving season is upon us, kicking off with...Meatballs 4 Niños, a partnership between Buca Di Beppo and Sofia Vergara in support of the children's charity. This is the second year the restaurant chain is participating with St. Jude.

Sharing a common mission, Vergara and Buca are dedicated to making an impact, boosting awareness and raising funds to support St. Jude. Drawing upon its commitment to the family experience, Buca di Beppo will donate $1 to St. Jude for every lunch and dinner meatball meal purchased.

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brandchannel: Swedish Fashion Retailer H&M Maps Out Sustainable Growth Strategy

In an industry known for creating massive volumes of inexpensive clothing that ultimately ends up in landfills, H&M doubles down on its sustainability strategy. Taking a play from the Marks & Spencers playbook, the retailer accepts clothing from any brand in any condition in its retail stores. As the company grows, it appears its sustainability plan is expanding to keep pace.

As industry excess, environmental accountability and humane labor practices are in the spotlight, H&M has refocused on sustainable practices. The retailer launched World Recycle Week soliciting unwanted, used, or damaged clothes for recycle or refurbishment and incentivizing consumers with coupons for contributing. Its “Conscious” collection uses recycled fabrics and more sustainable manufacture.

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Land O'Lakes Is Donating Meals to People in Need for Every Food Photo You Delete From Instagram | Adweek

Who doesn't have too many food photos in their Instagram feed? In a clever reversal of the typical social media + cause campaign, Land O'Lakes is asking users to DELETE a food photo from Instagram in order to unlock 11 meals via Feeding America. The goal donation is 2.75 million meals or about $250,000.

With help from The Martin Agency, Land O'Lakes created the "Delete to Feed" campaign, aiming to help Feeding America erase hunger, one Instagram photo at a time. Participating is really simple. Any Instagram-loving foodie can do it. All you have to do is delete one food photo from your Instagram account and Land O'Lakes will donate 11 meals to those in need.

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Colgate Bright Smiles, Bright Futures Fights to Improve Children’s Oral Health

Colgate is marking 25 years of their 'Bright Smiles, Bright Futures' initiative to provide product, free dental care and education to children in underserved communities with a campaign called '25 Days of Smiles'. In addition to product donation to the Kids in Need Foundation, a Twitter hashtag campaign that unlocks a $1 donation to KINF and in-store purchase-triggered donation at Walgreens.

Colgate is marking this special milestone by kicking off ‘25 Days of Smiles’, a multifaceted celebration with Hall of Fame professional athlete and television personality Laila Ali. Together, Colgate and Ali will address two common learning barriers for school children: poor oral health and lack of school supplies.